FITS

Privacy.

Last updated October 9, 2026

FITS helps you find the clothes and accessories you see in a screenshot, try clothes on a photo of your own body, and ask friends you choose what they think. FITS is operated by Jasmine Entertainment FZE LLC, Business Center, Publishing City, Sharjah, UAE (“Jasmine Entertainment”, “we”, “us”). This policy explains what we collect, how we use it, and the choices you have. It covers the FITS iOS app and wearcasting.app.

The short version

  • Your body photo is private. Only you can see it, and it is never shown to anyone else.
  • Your try-ons are private. Only friends you pick see the ones you put in an ask. Nothing you add to FITS is public.
  • We don’t sell your personal information. If you allow tracking on your iPhone, Meta learns which of our ads brought you to FITS; your photos, try-ons and finds never go to Meta.
  • You can delete your account, and everything in it, at any time.
  • FITS is for people 18 and over.

What we collect

Account information. When you sign in with Apple, we receive your email address and, if Apple shares it, your name. If you use Sign in with Apple’s “Hide My Email”, we receive a private relay address instead. We store this with an identifier from Apple so we can recognize you next time.

FITS Plus. If you subscribe to FITS Plus, Apple handles the payment. We keep whether your subscription is active, when it renews or ends, and which plan it is, and we count the finds you start each month (the number only). We never see your card or your Apple ID.

Profile. The handle you choose and your date of birth. We keep your date of birth to confirm you are 18 or over. When you change your handle, we keep your old one for 14 days so only you can take it back; then anyone can use it.

Your body photo. The photo of yourself you add so FITS can show clothes on you. When it arrives we turn it upright, resize it, and remove its metadata (such as location and camera details). You can replace or delete it at any time.

Try-ons. The images FITS creates of you wearing the pieces you choose, along with which pieces and styling you picked.

Reports and hidden people. When you report a message on an ask, we keep which message and the reason you chose, along with your account. A message reported by three people is hidden from everyone until we review it. When you hide a person, we keep that on your account: hiding ends any friendship or friend request between you, they can’t find you in search, send you a request or see your asks, and you don’t see theirs. You can unhide them in Me. We use reports and hides to run FITS safely: to hide content from you, to review reports, and to remove messages that break the Terms. The person you report or hide isn’t told who did it.

Friends. Who you’ve sent friend requests to, who has sent them to you, and who your friends are. We delete this when you delete your account.

Invite links. When you tap Invite friends, we make a link with a random code. It works for seven days or ten joins, whichever comes first, and you can stop it any time in Your friends. Anyone who opens the link sees your handle and nothing else. Someone who joins FITS through your link and taps Add friend becomes your friend straight away, without a request; you can unfriend or hide them as usual. When you join through a friend’s link, the page you tapped copies the link to your clipboard so the app can offer to connect you after you install it. The app reads your clipboard only when you tap Connect, and sends us only the invite code. We never read your contacts.

Asks. When you ask friends about your try-ons or products you found, we keep which try-ons and products you sent, who you sent them to, their votes, and the messages written on the ask. The friends you pick see those try-ons as they were rendered, with your face as it appears in them (asks don’t blur faces), and the products’ photos, along with who voted for what (you see names; your friends see only counts) and the messages, with the handle of whoever wrote each one. They don’t see where a product is from (brand, store, price and link) unless you share it, for example when a friend asks “Where’s it from?”; we keep who asked. They see the ask only while you’re still friends: if you unfriend or hide someone, or remove them from the ask, they stop seeing it at once. Deleting a find takes its try-ons and products out of your asks.

Device information. If you allow notifications in the iOS app, a push token for your device so we can tell you when a find or a try-on is ready, someone sends you a friend request or accepts yours, a friend asks you about their try-ons or picks or answers yours, or a friend asks where something in your ask is from or shares where to buy.

Network information. We see your IP address when you connect and use it to limit abuse, such as repeated sign-in attempts. We keep it only in short-lived counters, deleted within a day, and not on your profile.

Ad measurement. The app tells Meta when it’s installed and opened, and when you finish signing up, complete a find, start a try-on or send an ask. These are only the names of those actions, with no details: no photos, screenshots, try-ons, products, stores, search words, handle, name or email. Meta also receives a random identifier its software creates for the app, basic device information (model, iOS version, language, time zone) and your IP address. If you allow tracking when iPhone asks, it also receives your device’s advertising identifier. If you subscribe to FITS Plus, RevenueCat tells Meta that a subscription started, renewed or ended, and its price.

Sign-in session. In the app, a sign-in token stored in your device’s keychain. The website has no sign-in. The website doesn’t use advertising or analytics cookies or run tracking scripts. The app uses Meta’s software to measure our ads, as described under “Ad measurement”.

Messages to support. If you email us, we keep the conversation to help you.

We don’t use your photos to identify you.

How we use it

  • To run FITS: find items from your screenshots, create your try-ons, deliver your asks, and send notifications you asked for.
  • To keep FITS safe: confirm you’re 18 or over, limit how many finds and try-ons can run at once, and screen product images for content we don’t allow.
  • To keep FITS safe: review reports, remove messages that break the Terms, and limit how often an account can find, ask, write, send friend requests, report, or hide.
  • To answer your messages and to meet legal obligations.

We don’t sell your personal information. When you allow tracking, the ad measurement described above may count as “sharing” for cross-context behavioral advertising under California law. You can stop it at any time (see “Your choices and rights”).

Screenshots you send to find an item

When you send a screenshot to find an item, we use it only to work out what the item is and find where to buy it. A photo you take with the camera in FITS to find an item is treated exactly the same way, and is prepared on your phone without its location or camera details.

  • We don’t store your screenshot. It is held in our server’s memory while we search (usually under a minute) and then discarded. It is never saved to our storage, our database, or our logs.
  • Who sees it: to identify the item we send the screenshot to Anthropic (Claude), Voyage AI and Google Cloud (Cloud Vision and Gemini), and a cropped picture of the item itself, never your face, to an image-lookup service that matches it against product pages on the web. They process it to give us their result and are not permitted to use it to train their models.
  • Retailers never see your screenshot. We send them only search words (for example “black satin midi dress”), never your image or anything about you. Some retailer searches run through Apify, a web-data service, which also receives only those search words.
  • What we keep: a text record of each find (our description of the item, the products we found, and the ones you picked) so you can come back to it. When you pick a product, we also keep a private copy of the store’s product photo with the find, to make your try-on. It never includes your screenshot. You can delete a find at any time in Past finds; that deletes its product photos and the try-ons you made from it. Deleting your account deletes all of them.
  • Your feedback on a find (“Yes, that’s it”, “Similar”, “Not it”), and which of a find’s options you tap (Try on, View at store, Ask friends), are kept with the find’s text record. We use them, without your name or account, to measure and improve how well FITS finds items and which options people use. They never include your screenshot, and they are deleted with the find.

Faces

Your try-ons stay private unless you put one in an ask. The friends you pick see it as rendered, face included; nothing is made public, so we don’t blur faces in asks. FITS has no public pages that show a body, a try-on or a face. Earlier versions of FITS let you share a try-on publicly as a wearcast; that ended on October 6, 2026 (see “How long we keep it”).

Who processes your data for us

We use a small number of service providers. They process data only to provide their service to us.

  • Anthropic (Claude) reads the screenshot you send to find an item, describes the item, and compares it with products from retailers. When you add a body photo, it also checks that the photo is clear enough for good try-ons (for example, that the light is good and nothing covers your body). It receives the photo for that check only and we don’t keep its answer.
  • Voyage AI turns the item in your screenshot and retailers’ product photos into numbers we use to rank how alike they look.
  • Google Cloud (Cloud Vision) looks at the screenshot to suggest the brand or product name, and Google’s Gemini gives a second opinion on close matches and stands in for Claude if it is unavailable.
  • Apify runs some retailer searches for us. It receives search words only, never your screenshot.
  • An image-lookup service receives the cropped item picture to find matching product pages.
  • A web-page fetching service fetches store pages for us. It receives the page address and search words, never your screenshot.
  • fal.ai (Features & Labels, Inc.) runs the AI models that create try-ons and styling edits. To make a try-on, we send fal your body photo (or the current try-on) and the garment image, and receive the result.
  • Cloudflare stores files in private storage (Cloudflare R2: body photos, try-ons, the product photos you pick, and the records and backup described under “How long we keep it”) and delivers the website.
  • RevenueCat keeps track of FITS Plus subscriptions for us. It receives your account identifier (a random code, not your name or email) and Apple’s record of your purchase, and tells us whether your subscription is active. To show which ads led to a subscription, it also receives your device’s identifier for apps, your advertising identifier if you allow tracking, Meta’s random identifier for the app, and your IP address, and it passes subscription events to Meta.
  • Meta (Meta Platforms, Inc.) measures our ads on Instagram and Facebook. It receives the ad measurement described under “Ad measurement” and uses it under its own data policy.
  • Railway hosts our servers and database, in the United States.
  • Apple handles sign-in and delivers push notifications to your iPhone, sent through Expo’s notification service.

Store links

Finds link to the stores that sell each product. We don’t add your personal information to these links. When you open a store’s site, that store’s own privacy policy applies. FITS doesn’t earn a commission from these links today; if that changes, we’ll update this policy first.

Storage and security

Body photos, try-ons and the product photos you pick are kept in private storage. They can only be opened through short-lived links (a few minutes) created for you when you’re signed in, or, for a try-on or product photo you put in an ask, for a friend you sent it to. We don’t keep anything you add to FITS in public storage. Data is stored in the United States. No system is perfectly secure, but we limit access to your private data to the systems that need it to run FITS.

How long we keep it

We keep your data while your account is open. When you delete your account, we delete your account, profile, body photo, finds and the product photos you picked, try-ons, friends and friend requests, asks, reports you made, the people you hid, device tokens, and messages, including reported messages and the handles attached to them. When you delete an ask, it’s gone for everyone, with its votes and messages, except messages someone has reported, which we keep, hidden, until we’ve reviewed them (and as a record if they broke the Terms). When you delete your account, your asks go with it, and you leave the asks friends sent you; messages you wrote are deleted, including any that were reported. Screenshots you send to find an item are not kept: they are discarded as soon as the search finishes. The text record of a find is kept until you delete it or your account. Your subscription status and the count of your finds per month go when your account does. File deletion, Apple sign-in revocation and RevenueCat record deletion are queued reliably and usually finish within a few minutes; if a service is unavailable, we retry automatically until cleanup succeeds. For older accounts without a saved Apple token, we explain how to remove FITS from Sign in with Apple manually. Deleting your FITS account does not cancel your App Store subscription or request a refund; cancel any active FITS Plus subscription through Apple Subscriptions before deleting. Meta keeps ad measurement data under its own policy; when you delete your account we stop sending it anything.

Wearcasts and other features we removed. On October 6, 2026 we removed wearcasts, saves, reactions, “I own this”, fit notes, video export, the face setting and body-shape tags from FITS.

  • We deleted every wearcast image and exported video from our public storage that day. Copies cached by our delivery network may persist for a short time, and we can’t recall copies other people already saved or shared. The public storage itself is deleted within 30 days of October 6, 2026.
  • Try-ons made in the earlier version (of pieces from our old catalog, and their styling edits) were deleted on October 6, 2026, with their files. They were taken out of any asks they were in, and an ask left with nothing in it was deleted.
  • We keep moderation records privately: wearcasts that were reported, held or removed, with their reports and, where we still had it, the wearcast’s image as it was shown publicly (with its face treatment); and fit notes that were reported, with their reports. They are kept in our private storage, not shown to anyone, until we’ve reviewed them, and as a record of the breach if they broke the Terms.
  • The rest (your wearcasts, saves, reactions, “I own this” marks, fit notes nobody reported, face setting and body-shape tags) is deleted from our database within 30 days of October 6, 2026.
  • Before removing these features we made a full backup of our database. It is kept privately for 30 days, then deleted. If you delete your account in that time, your data in the backup is deleted when the backup is.

Waitlist

If you join the waitlist on our website, we keep your email address and the language of the page you used, only to tell you when FITS is available. We don’t keep anything else from the form. It’s stored in our database with our other data. Every email we send has a link to remove yourself, or write to support@wearcasting.app. We delete the list 30 days after the launch email.

Your choices and rights

  • Delete your account in the app (Me → Delete account, or Delete account during onboarding), or email support@wearcasting.app.
  • Delete or replace your body photo at any time, in Me.
  • Delete a find in Past finds, with its product photos and try-ons.
  • Delete a try-on by holding it on the Find tab or in your Closet; it leaves any ask you sent it in.
  • Hide or unhide a person: Hide in Friends, Unhide in Me.
  • Turn off notifications in iOS Settings.
  • Access or correct your data: email support@wearcasting.app and we’ll respond within 45 days.

If you live in California or another US state with a consumer privacy law, you have the right to know what personal information we collect, to get a copy, to correct it, and to delete it, and the right not to be discriminated against for using these rights. To opt out of sharing for targeted ads, choose “Ask App Not to Track” when iPhone asks, or later turn off tracking for FITS in Settings → Privacy & Security → Tracking. Meta then never receives your advertising identifier, and the actions described under “Ad measurement” are only used to count, in aggregate, how our ads perform. To stop the app sending Meta anything at all, email support@wearcasting.app and we’ll turn it off for your account. To make a request, email support@wearcasting.app from the address on your account. You can use an authorized agent; we may ask you to confirm your identity.

18+ only

FITS is only for people 18 and over. We ask for your date of birth when you join; if you’re under 18, we delete the account straight away. If you believe someone under 18 is using FITS, email support@wearcasting.app and we’ll remove the account.

Changes

If we change this policy, we’ll update the date at the top. If a change is significant, we’ll tell you in the app or by email before it takes effect.

Contact

Jasmine Entertainment FZE LLC, Business Center, Publishing City, Sharjah, UAE. Email: support@wearcasting.app.